Food for thought

Psykhe shopping

PSYKHE is a shopping platform that recommends products from leading fashion brands matched to your personality. To access the platform, users have to sign up and take a personality test to discover a personalized selection of products.

Psykhe creates a profile based on 5 key traits : the user receive its results of unique personality profile in terms of what they call the Big Five traits, key to understanding ones personal style and aesthetic preference.

With the use of a patent-pending AI model, the algorithm predicts what pieces the user will like most from leading fashion retailers so they don’t have to wade through pages and pages of stuff.

It will also be possible to shop by mood, and create custom shortlists for events and holidays. Results can be sorted according to mood and how the user wants to feel.

   Monia MERABET

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