According to SkinStore report Americans will spend $15k on skincare in their lifetime as the skincare industry is one of the fastest-growing beauty markets in the U.S. and the research found that Americans are now spending an average of $322.88 every year.
With consumers now buying skincare from as early as their teenage years, Americans are forecast to buy skincare for 47 years – totaling an incredible $15k on skincare in their lifetime.
Among other interesting findings from the report :
- Californians take their skincare the most seriously, with more residents regularly searching for skinspiration, followed by Texans and residents in Florida.
- Hand cream, lip care and face tools will be among the biggest skincare trends of 2021
- Vitamin C serum is the skincare product of 2021, with over 1,479,630 searches in the U.S alone.
- The sunshine state Florida and states in the midwest such as Wisconsin and North Dakota are among the most invested in keeping their youth. These states favor anti-aging products to keep their skin plump and invigorated.