fbpx

Food for thought

App of the week : Shine

Shine is one of the many apps capitalizing on the growing self-care trend, and is used by 3 million people. Originally launched as a simple messaging bot that gave out life advice and motivation, Shine has grown over the years to become a larger self-help platform aimed largely at the millennial crowd — and, in particular, millennial women.

Today, Shine’s focus is on personal growth, motivational messaging and other self-improvement topics, which are delivered by way of text and audio. Through short-form audio, users can get help across a number of areas, including things like productivity, mindfulness, focus, stress and anxiety, burn out, acceptance, self-care for online dating, creativity, forgiveness, work frustrations and more.

The co-founders are on a mission to make caring for mental and emotional health easier, more representative, and more inclusive. 

Naomi Hirabayshi and Marah Lidey started Shine because ‘they didn’t see themselves—a Black woman and a half-Japanese woman—and their experiences represented in mainstream “wellness.” Their bodies, skin color, financial access, past traumas—all often felt otherized. They met as coworkers, and the support they found in each other changed everything . They knew they had to help more people cope, process, and heal on a daily basis in a way that worked for them.’ 

   Monia MERABET

spread the love

most recent stories

Asian trends

Oriental Aromatherapy

Aromatherapy is a trend to watch for the coming years in Asia as it will surely keep on growing and is in synch with many local aspirations of consumers.

Read More »
Beauty trends

Proactive Protection

The pandemic and climate crisis have made consumers more aware than ever of the relation between their surroundings and the environment they live in and the overall health of their skin.

Read More »
Place to see

Hacker Project

Luxury houses keep on looking for new ways to reinvent themselves and stay attractive in a very competitive industry. Consumers are always expecting new, innovative products or campaign and major brands are very prolific in the area.

Read More »
Market insights

Inclusive beauty

Inclusivity has been a key concern for many people over the last few years. In the beauty industry it has impacted product development but also organizational structures.

Read More »

BEYOND BEAUTY

check out our newsletter
on the future of beauty

Every Thursday, we talk about a beauty, lifestyle or wellness trend with a foresight approach!