August 14, 2020
Showfields presents itself as « the most interesting store in the world ». Its mission is to inspire customers to come and discover something new each and every time they visit. Smaller brands, most of them without any physical retail experience, can lease some square footage inside the space to showcase their products.
Showfields insists on being very sharp in its selection and regularly rotates brands and products. The store main areas of focus are wellness, home and design.
Customer service is also an important factor for Showfields. Interested customers can book an appointment to visit and will receive the Showfields experience tour, with staff showing them brands and products and answering questions.
If VR is most of the time associated with video gaming, a new use of it is made in the performing art world. Creative Studios are now offering experiences combining theater and virtual reality. They adapt the use of VR headsets to immersive experiences with real life actors.