Tone-up creams

Tone-up creams are very popular in Asia and not so common in Europe and the US. All Asian beauty brands have a tone-up cream in their range and some international brands release tone-up creams specifically for the eastern markets.

Photo booth in Asia

If most people in Asia have cellphones to take pictures and selfies they still enjoy going to photo booth a lot. It is called Purikura in Japanese and it looks like your classic photo booth but with upgrades, like props, changing backgrounds and filters or stickers to edit the pictures.


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on the future of beauty

Every Thursday, we talk about a beauty, lifestyle or wellness trend with a foresight approach!